QuickShift Bringing Seamless Experience In Logistic Ecosystem

The logistic industry is considered as the backbone of an economy and being the fastest evolving industry, the Indian logistics sector is estimated to grow at a compounded annual growth rate (CAGR) of 8 per cent in the next five years.

While the logistic industry streamlines the business activities like storage, distribution, and fulfilment across retail, wholesale, and e-commerce channels, there are some persisting challenges which are needed to be addressed.

Speaking about the challenges in the industry, Anshul Goenka, Founder of a Pune-bsed logistic company QuickShift said that there are many moving parts to this eco-system.

He said, “There are many moving parts to this eco-system. There is no system that is interoperatible and connected to provide a seamless view of the chain right from inventory to courier delivery on a real time basis. This is what Quickshift is solving.”

Further he said the e-commerce industry is largely dependent on the courier partners. Since each order is discrete, ensuring that all deliveries happen as per defined Turnaround Time (TATs) with full customer delight and a pleasant experience in all 100 per cent of the cases is still difficult to achieve.

“Maintaining high order accuracy is very important especially with fluctuation in orders during festive seasons and lean times. Getting the right data and resolution management is something logistics industry struggles with, given the multi-nodal process flow,” Goenka added.

He also said that lack of customisation is not a part of logistics but a large number of brands especially the growing ones need their processes to be customised at time of delivery. “SOPs are yet not well defined,” he added.

QuickShift also provides same day delivery, a three-hour delivery and international shipping as its most recent offering. The company is self-owned network of decentralised warehouses across locations in India and data-driven technology.

Beginning

After Anshul Goenka got back from UK post his Masters, there was constant conversation between him and Prodipto, co-founder at Quickshift about the emerging ecommerce companies. They noticed an opportunity in the disrupting the supply chain and distribution network existing in India given the advancement in tech and advent of online marketplaces. An internet first brands needed seamless logistics and fulfilment support to reach out to their customers and having a SAAS based shared model seemed to be the right partner to have.

What started out as a team of about four-five people is now a 150-member team and growing. And, this team includes those who had joined the start-up in its early days.

“We are customer-centric and that reflects in what we bring to the table in terms of our technology solutions and the problems we are able to solve for our customers. As a company, we understand how critical speed is and more so when it comes to failing. We are open to failing fast, failing fast to grow,” Prodipto Roy, co-founder, Quickshift told Opportunity India.

“The last few years have been exciting for QuickShift. And, the first few months of 2022 are anything but an indication of what is likely to come ahead. We are in a unique position today, with an India-wide reach through our FCs, providing range of solutions to over 100+ customers,” he added.

Funding Experience

The company raised USD 770,000 in seed round from Anicut Angel Fund and Axilor Ventures in 2021. The 1^st round was largely used up in creating crating capacity across the country and to develop a robust tech solution. The company said planning future rounds, largely to invest more towards the tech platform as there are still many facets that are at building stages.

Future Plans

Quickshift fulfilment centre space stood at 30,000 sq ft. It now has 2,00,000 sqft of fulfilment space spread across six cities. Having started with just five brands, It currently serve over 150 brands including Fresh to Home, USPA, Society Tea, and Neeman’s, Wingreens, to name a few.

“There is a huge surge of D2C online-first brands and traditional brands going online. But, there is a lack of expertise in terms of how a brand can scale up its online growth. We see ourselves fitting right there and being able to push the growth lever for these brands. Customised packaging, attention to detail, flexible pricing are just some of the few steps on these lines,” Roy said.

Divulging about the growth plan he said the company is working to strengthen the robustness of the technology so that it can continue to not just provide the experience that it does today, but also ensure that it brings together the different moving part of the supply chain operations onto one platform and build a seamless experience for partnering brands.

“We are going a step ahead for creating Business Intelligence for our customer brands, by providing them data and insights to fuel their business, through sophisticated technology integration,” he added.