Looking beautiful has become mandatory as the world has morphed yet judges a book by its cover. If you do not look beautiful or presentable enough, you seem to lose value in almost every aspect of life. In order to stay on the top of the competition, you must stay adhered to the beauty products along with your skill set to survive. The urban population is considerably shifting towards the use of varieties of beauty products which is making the Indian beauty and grooming industry boom. The current scenario states that the Indian beauty industry is roaring with a promising CAGR of 17.06% every year.
This figure sums up to a whopping figure of $950 million alone for the beauty industry in the country. The global value of the cosmetics industry in India is $274 billion. Over the years, the entire industry is now shifting to the doctrine of natural care products as the population is slowly, but steadily becoming concerned about its health. Presence of the herbal cosmetics will automatically increase due to the increase in the number of people shunning synthetic items every day. As per speculations, the herbal beauty industry will witness a huge boom of 7% every year.
Best known brands in herbal cosmetics
Probably, Shahnaz Husain was the pioneer in launching the natural beauty products. She was the one to embrace the age-old power of herbal cure for various skin anomalies and beauty rejuvenation. She augmented her beauty product line in 1970 by introducing various herbal items that still encourage the entire world to go natural.
Now the Indian cosmetics ground is witnessing a lot of old and new players that are taking the market with utmost energy and passion.
Himalaya Herbals
This company owns the best beauty products for Indian skinas it has augmented the items with the power of natural herbs. This brand alone stands tall with a sales figure of 300 million products entering the homes of families worldwide. The gross turnover of the company is $ 1 Billion. It is the venture of Mr. M Manal. He started a herbal research unit all alone in 1930 which gained so much popularity today.
Pond’s
Since our childhood, we have been familiar with this name. In fact, the memories of rubbing cream together with parents get triggered. This shows how impactful the brand is in the Indian and foreign market. It is owned by Hindustan Unilever Limited, a giant in the fast moving consumer goods (FMCG) section.
Patanjali
The company was started in 2006 and since then, it has managed to infiltrate the market very strongly. The products of this brand are prepared following Ayurvedic doctrine and using natural herbs. The skincare and other beauty products are now sold by innumerable franchises spread throughout the country. The company is all set to target a whopping turnover of INR 10,000 Crore by the end of this financial year.
Lakme
Probably, the most sought and preferred brand in the Indian subcontinent is Lakme. It is also owned by the FMCG giant Hindustan Unilever. It was started under the influence of our first Prime Minister Jawaharlal Nehru when he asked Tata to start a beauty brand exclusively for Indians.
VLCC
This is a versatile brand which has almost everything related to beauty and wellness. It owns a huge product collection of beauty products and fitness utilities. It was initiated in 1989. Currently, the brand is operating in more than 236 locations spread in 122 cities in India. In fact, VLCC also ventures in 11 different international soils in South and South-Eastern Asia, East Africa and GCC Region. It also has more than 10,000 students in total 69 campuses, getting trained in various disciplines related to health, beauty, fitness, and wellness.
Beauty products business
As mentioned earlier, people are getting more and more concerned about health and beauty every day. This is a very promising sign for initiating a beauty business. You can collect the best beauty products for Indian skin from renowned brands as per your choice and emerge as a retailer in your current location. Brands like Khadi, VLCC, Ayur, Baidyanath, Patanjali, etc also provide franchising options which will automatically provide an initial boost to your business.
