Revamp Moto Launches Hustler Remo, First EV Brand Mascot Across Platforms

Revamp Moto, a two wheeler EV manufacturer on Friday unveiled its modular utility platform ‘Hustler Romo’ to bring ease to micro-entrepreneurs, as its empowerment companion and India’s first mascot across all EV platforms, the company said.  

Emphasising on the principle of empowering micro-entrepreneurs Remo has been conceptualised to be seen as more than just a mascot. “Remo, our mascot or empowerment companion embodies the essence of universal appeal, transcending cultural and professional boundaries to empower individuals. Unlike conventional approaches, our mascot doesn’t conform to limitations; it defies them,” Pritesh Mahajan, CEO & Co-founder, Revamp Moto said.

He added that it embodies the values we hold dear—serving as a business mentor, product educator, micro-financing partner, an after-sales service handler, and an insurance ally. Designed with a heartfelt commitment to those at the bottom of the pyramid, our mascot represents their aspirations towards upliftment.

Mahajan also believes that Remo will soon be perceived as the ultimate symbol of freedom and empowerment for micro entrepreneurs who are at different stages in their entrepreneurship journey.

“Our mascot showcases the power and versatility to adapt, evolve, and empower, using swiftly swappable attachments of Revamp Moto vehicles. Whether it involves starting a delivery business or transforming their vehicle into a mobile shop, users of Revamp Moto can choose from, ranging from a modular shop, delivery boxes , delivery bags , carrier and saddle bags, etc. to create endless opportunities on wheels bringing entrepreneurship dreams to life,” he said.

The agility and endurance of the product portfolio of Revamp Moto can effortlessly adapt to various business scenarios, swiftly navigating through challenges and obstacles in its path to adapt and uplift itself. With its rounded and humanly approachable design, it reflects the welcoming and inclusive ethos of the brand.

Revamp Moto has been working tirelessly to showcase its commitment of not just providing quality vehicles, it has proven to be a constant and ever reliant companion on the journey to financial stability and mobility leading to success, symbolizing resilience and determination for every Micro Entrepreneur.

“Our Revamp Moto companion Hustler Remo, is more than just a character; it's a representation of aspirations, dreams, and your path to empowerment. It's a reflection of the common man, the pillar of the family, and the provider of daily needs. Just like any common man, Remo uses its vehicle for personal and professional use, showcasing the synergy between personal and professional life,” he further said.

Conclusion: Designed with a heartfelt commitment to those at the bottom of the pyramid, mascot represents their aspirations towards upliftment. It will serve as a business mentor, product educator, micro-financing partner, an after-sales service handler, and an insurance ally.