Sixth exclusive retail outlet of Splash at Mohali

Taking yet another giant step towards enhancing its retail presence in the region, Hanung Retail Ltd, the retail arm of Hanung Toys & Textiles Ltd has launched its sixth exclusive store of its home furnishings brand Splash, at Phase – 5 Mohali, right after the grand success of its store launch in Chandigarh 22 C, couple of weeks ago. Covering a carpet area of 800 sq. feet the store provides an expanded range of Splash Home furnishings like bed sheets, bed covers, comforters, curtains, towels, bath mats and premium export range of furnishings. 'Splash' range of home furnishings is also available across 3500 leading Multibrand outlets across the country. Commenting on the expansion, Varun Sachar, Head – Hanung Retail Ltd. says "We are keeping pace with our plans that we announced at the launch of our first Splash store in Noida earlier this year, and hopefully we will reach the target of having 20 stores by the end of this financial year. We aim to have over 150 outlets by the end of 2010, virtually capturing the entire market". Since the company has adopted franchise route for its retail format, the capital expenses for opening store is estimated at Rs 9 lakh per store. Initially, Hanung has plans to cover north India for its stores. The other brand that the company owns is Play-n-Pets, an exclusive store of soft toys, electronic toys, virtual gaming etc. The company is already running exclusive stores for both the brands in cities like New Delhi, Noida, Gurgaon, Jammu, Dehradun, Chandigarh and plans to open stores at Amritsar, Lucknow and Moradabad very soon. The company also has plans to open 30 Play-n-Pets outlets by 2008-09.