Snitch Goes Circular By Joining Hands With Relove

Snitch, an experimental and sustainable men’s fashion brand joins hands with Relove; a technology that enables fashion brand’s customers to resell their clothing through the brand’s website itself. Expanding its footprints into a sustainable fashion league with an aim to strengthen the conscious fashion ecosystem, Snitch takes a step ahead by adopting a resale technology platform that ensures smooth resale between the buyers and the sellers of Snitch.

This alliance allows Snitch’s customers to resell the clothes via its website in just 60 seconds. Customers can simply visit the Snitch website and click the RESELL button in their order history which enables them to list their garments for resale. And customers who wish to buy preloved fashion can now make purchases from the Relove page of the website.

Commenting on the collaboration with Relove Technology, Siddharth R Dungarwal, Founder & CEO Snitch stated, “If we don't do something right now and the fashion industry continues on its current path, by 2050 it could use more than 26% of the carbon budget associated with the 2°C global warming limit. Taking this rising concern into consideration, we have launched our own resale programme on Snitch’s website. The initiative is called “Relove Snitch. With this initiative, I look forward to accelerating responsible fashion amongst the sellers of pre owned clothes.”

Stating his view on the partnership with Snitch, Prateek, Co-Founder, Relove, stated “Technology has the power to change the way we have structured business models in the past because a lot more is possible now, by building circular technologies that are user-friendly we hope to change the way the world works”

In order to further add the momentum in the fashion sustainability league and to accelerate the consciousness consumption, Snitch’s initiative to create a regenerative system in which its clothes can be circulated for as long as the value is retained is exemplary.

About Snitch

The 21st-century fashion station and destination for millennials- founded in 2019- Snitch, a homegrown clothing brand is widely known for its limitless, fast-fashion, and experimental approach that captures world-class trends, and designs and produces mindful & sustainable everyday drops of the freshest styles. Catering to men’s clothing from ‘what’s trending’ to ‘slot straight into your wardrobe, it offers a wide range of everyday staples, featuring formal wear, party wear, leisure wear, and much more. Since fashion is meant for every body type, Snitch Plus is a collection provisioning plus sizes i.e. (2XL – 5XL) offering an unconventional style statement for men of all sizes while bringing out the best of personalities through the transformative power of fashion.