Somany Ceramics partners with Fiandre Group

Somany Ceramics Ltd, the Indian ceramics tile brand, has entered into a manufacturing and distribution model with an Italy-based ceramic tile manufacturers; IRIS Ceramiche and GranitiFiandre Group. It will now market products in India through its 65 exclusive franchise showrooms and select dealership outlets.

Commenting on the same, Abhishek Somany, JMD Somany Ceramics Limited said, “This association with IRIS Ceramiche and GranitiFiandre Group further strengthens our motto of innovation and leadership. We look forward to work with these Italian brands and further strengthen this alliance.”

According to this venture, Fiandre will look at a distribution arrangement with Somany Ceramics to sell active clean air and anti-bacterial Ceramic products in India, riding on Somany Ceramics’1400 strong distribution network and brand equity.

All products will be made available in Somany Stores in all major cities like Delhi, Ludhiana, Jaipur, Kolkata, Ahmedabad, Mumbai, Hyderabad, Chennai, Bengaluru, Cochin, Coimbatore, Chandigarh, Indore and Surat.

Somany Ceramics Ltd, Flagship Company of the H.L Somany Group, is one of the leading players in the tiles and sanitary ware industry.