Specsmakers plans to expand

Specsmakers, an Indian eyewear company is all set to expand through franchise route with the strategic expertise of Francorp.

A relatively young organisation with only five years of experience in retail, Specsmakers has shown phenomenal growth curve from a single outlet to four outlets at present.

The company offers an array of products in both core category such as spectacles, as well as non-core category such as sunglasses, contact lenses, lens solution, optical lenses and services such as eye-testing facilities.

Pratik Shah, MD, Specsmakers informs, “The competitive edge of Specsmakers lies in its extensive product range, value offerings and a lean inventory management system. We are targeting the middle class with a purchasing power of Rs 1000 to Rs 3000, followed by the upper middle class with a purchasing power of Rs 8000 and the high class looking for exclusivity with a purchasing power of above Rs 10,000.”