Spykar, a home grown jeans brand in India, is looking forward to opening about 250 stores in the next five years via franchising. Currently the brand has got 200 Exclusive Brand Outlets (EBO) spre ad across the country. Spykar is a brand created with the intent of serving the youth with very current and relevant fashion.
The brand is seeking expansion in metros and tier I, II and III cities namely; Noida, Kolkata, Pune, Mumbai, Jamshedpur, Indore, Calicut, Kota, Bangalore, Hubli, Coimbatore, Vadodara, Lucknow, Ghaziabad, Ranchi, Jaipur, Alwar, Udaipur, Jalgaon, Chandrapur, Satara, Trivandrum, Thrissur, Kottayam, Kannur, Vizag, Vijaywada, Guntur, Nellore, Rajahmundry, Tirupati, Kakinada, Chennai, Madurai, Bilaspur, Ahmedabad and Hyderabad.
Sanjay Vakharia, Chief Operating Officer, Spykar said, “Spykar has operated stores in London and Melbourne for three years. The experience gained during these overseas ventures is invaluable and will help us for future propositions. We will explore more global markets.”
The brand embraced e-commerce route last year. Today it is present across multi channels. Primarily a denim wear brand, it has evolved gradually adding shirts, later tee shirts and finally winter wear to the range. It is firming on womenswear and accessories as well in the near future.