Tata Trent’s Landmark stores plan franchise expansion

Today at 34^th FRO(Franchise and Retail Opportunity) Show in Chennai, Tata Trent owned Landmark Book and Gift stores announced their plans to franchise their stores. Himanshu Chakrawarti, COO of Landmark stores revealed their franchise plans at the Entrepreneurship Conference held at FRO show. At present Landmark Group has 17 stores, with larger number of stores concentrated in Indian metros. The company has plans to expand in tier II and III cities via franchise route.

Largely the franchise model would include store size of 5,000 to 6,000 sq.ft and the store setup(fixtures) cost would be in tune of Rs 65 to 75 lakh plus the cost of inventory. Here the company would have two business models; Outright purchase with buyback or consignment system, depending on the investment appetite of the investor. “Books, Gifts and Music/Movies is what the entrepreneur should identify with,” feels Chakrawarti.