TCL India plans franchise expansion

TCL India Holdings Pvt. Ltd, a 100 per cent subsidiary of TCL Corporation a China based company, is eyeing to expand its dealership network in the eastern and western regions of the nation. The expansion of the dealer network will be supported by service franchisees in particular cities and towns of the regions, confirms a company official.

The company has plans to launch a new line of products across the nation. It is presently operating through a base of 20 branch offices and dealer network of over 5000, which is supported by 136 service franchisees.

TCL has adopted a brand strategy, ‘The Creative Life’, which offers a product range of washing machines, air-conditions, refrigerators, LED and LCD TVs. The LED TVs boasts of exceptional features such as Dynamic Natural Light, Eye Protection, Energy Saving, Full HD and USB.