The Body Shop, the renowned global beauty brand, has launched its ground-breaking format, called BODY YOGURTS #15SecondsTo Hosting the world's first ever Flavour run- the 'FLAVATHON' - Beauty meets 'fun-marathon'.
BODY YOGURTS is launched by Brand Ambassador Jacqueline Fernandez. Showcasing the unique quick absorption and instant moisture property of BODY YOGURTS through an 'experience to cherish', The Body Shop challenged millennial to cover some distance. Five different teams of nearly 300 participants represented the five unique flavours of Body Yogurts namely, Strawberry, Moringa, British Rose, Mango & Almond Milk. The participants loved the concept of Flavathon.
Jacqueline Fernandez, Brand Ambassador at The Body Shop India, said, “The Body Shop's Body Yogurt is the fastest way to achieve supple, moisturized skin. Today, we all come together to celebrate and welcome this advanced beauty format in the most exciting and fun way possible, the FLAVATHON! Body Yogurt is the best addition to your skincare regime and is the perfect choice for millennial who are always on the go. It has the most enticing flavours, a superbly calming texture and is yet another addition to the brand's 100% vegan range of fabulous products.”
Shriti Malhotra, CEO at The Body Shop India, said, “It is immensely satisfying to see all the love that we receive for our launches and novel initiatives. With the format of Body Yogurts, we hope to create another winner- the fastest way to maintain healthy skin for the body, investing just a few seconds every day. The Flavathon is our showcase for Body yogurts and quick, on-the-go Beauty products.”
