Top 5 reasons why Edutainment Franchises are flourishing in India

Edutainment is a combination of two words, Education and Entertainment. Gone are the days when the only sources of edutainment were limited to museums, science centres, or zoos. With the commencement of technology in education, various edutainment centres are presenting the peculiar way of learning in an entertaining style. Edutainment centres are building a taste or interest in learning among kids in a fun and engaging manner.

In recent years, edutainment has found its place in the mainstream education industry and is increasingly gaining acceptance among the millennials. Therefore, this trend has further given rise to Edutainment Franchises in India.

Here are some of the reasons as to why edutainment franchises are booming in India:

Transforms Monotonous Learning into Fun Activity

Indian education is way too boring a system that focuses merely on intensive learning, writing assignments, doing homework, and preparing for written examinations. With edutainment companies coming into the picture, students are actually enjoying their studies and thereby results are improving.

Edutainment brings life to the monotonous education system and helps the education institutions in attracting children and enhancing the quality of education.

Engaged and Experiential Learning

Edutainment Centres promotes the idea of “experiential learning” or “learning by doing”. This gives the students a hands-on experience they need for real-world success. It first immerses learners in an experience and then encourages reflection about the experience to develop new skills, new attitudes, or new ways of thinking.

There is a demand for activities that are highly engaging and fun-based & role-playing, which breaks the traditional way of bookish learning. Edutainment franchises provide that only, which makes it enjoyable as well as educational for the children.

Innovative Parenting

With rapid technological innovation, kids are no longer interested in traditional ways of learning. They are more eager for learning by watching audio-visuals on a smartphone than a simple book. While parents are experimenting with various innovative gadgets available in the market that make learning digitally appealing and interactive, they do not always guarantee a fully immersive learning experience represent a child’s real world.

Edutainment franchises facilitate a real-life experience with the use of modern gadgets, making it interesting for the kids.

Innovations Introduce Children with Real-life World 

While traditional teaching practices focus on cultivating theoretical knowledge in children, edutainment helps the students to be in tune with the real-life world. With various innovative gadgets available in the market that make learning digitally appealing and interactive, it becomes easier for students to gain insights about the real world and how they could interact with the world issues through their knowledge and experience.

For example, in edutainment theme parks, they recreate situations that could happen in the real-life world and encourage children to fight against those situations on their own. In this way, innovations in edutainment introduce children with the real-world and induce critical thinking. Therefore, edutainment is demanded not only by parents and children but by schools as well.

Enhanced Social and Emotional Skills among Children

In edutainment centres and theme parks, children learn to fight with the real world together. The life skills they learn together make them more in tune with society and take cognizance of the world around them. Edutainment centres enhance social skills and reduce anxieties and insecurities that students usually face while they are studying in traditional schools. Edutainment fills them up with self-confidence and helps them to explore the world without being low on confidence.

Edutainment unites cognitive, social, emotional, and physical skill-based development in the form of fun activities. Children work together and share the world they create with one another. This child-sensitive strategy seeks more social interaction which in turn plays a good role in enhancing their social skills which are vital for their survival and growth in society. This also helps in instilling confidence in kids to face challenges and work in coordination and achieve goals. This kind of entertainment-based learning helps them to grow up to develop many extracurricular skills.

This is one of the biggest factors that there is an increasing demand for edutainment franchises among parents and children. Edutainment-based learning helps them to grow up and develop many extracurricular skills.