Transcend to design its future via franchising

Transcends, an Allahabad based wedding cards designing company established in 1994 is now envisaging extension of its presence in all possible locations to tap larger base. The brand is all set to expand its presence across pan India through franchise route. Being highly concerned about its commitment of providing consistency in quality, service and experience, the group has hired Francorp to advice on its retail expansion strategy.

The company offers distinctive designs, products and provides creative and innovative new concepts with unparalleled standards of service in designing wedding cards. Transcends aims to extend their presence by taking the franchise route and want to reach their set of customers. In order to do so, they have commenced their brand building exercise through aggressive marketing efforts.

In the midst of designer products, customise designer wedding card is relatively a new concept. Nowadays people tend to search for really unique wedding invitations. They also may want to have their own idea and concept for designing the wedding invitation. To hit this set of customers, Transcends brings a variety of concept cards meeting international standards at decent prices through a dedicated, happy and committed team constantly striving to achieve, upgrade and evolve.

The company is one of the pioneers in bringing wedding invitations online in India and has a huge overseas client base. Transcends offers an array of ranges in wedding cards, invitations for all kinds of occasions and events plus a complete range of coordinated stationery, personalised or corporate gifting concepts, gifts, collectibles, home décor accessories like handicrafts, artificial flowers, paintings, art prints, custom framing and much more.

Commenting upon this association, Gaurav Marya, Managing Director, Francorp, said, “I am excited to work with Transcends for its expansion program. Since it plays inevitable part in young generation life, there is immense growth is such market. Our client has aggressive plans of expanding its operations in which Francorp has a role to play. Francorp is working to suggest a good strategy for franchising the retail outlets pan India. We are looking forward to help them with their franchisee model and also with recruitment of franchisees.”

He further added “Entrepreneurs who are looking for low investment, unlimited growth potential, a classy work with a good lifestyle and large returns can associate with this brand.”

For further information, please contact:

Franchise India: Payal Gupta- PR & Corporate Communication Strategist -gpayal@franchiseindia.net