Tribhovandas Bhimji Zaveri finally forays into franchising

For the first time in its 150-year old history, Tribhovandas Bhimji Zaveri Limited (“TBZ”), a  trusted jewellery retailer in India, invites franchisees to be a part of its jewellery retailing business. Through the TBZ franchising opportunity, entrepreneurs can open TBZ-The Original stores across India and retail the brand’s product which includes over 20,000 in-house designs. TBZ Ltd. intends to expand via its exclusive brand outlets (EBOs). At present, TBZ Ltd. has 28 EBOs stores in 22 cities across 10 States including Maharashtra, Gujarat, Madhya Pradesh, Chhattisgarh, Kerala, Seemandhra, Telangana, Rajasthan, Jharkhand and West Bengal.

Shrikant Zaveri, Chairman and Managing Director, TBZ Ltd., said, “TBZ franchising opportunity is a unique opportunity for entrepreneurs to capitalise on the various growth possibilities in the Indian gems and jewellery retailing business. The prospects of the gems and jewellery sector have become quite rosy after it has recently been included in the Prime Minister’s ‘Make in India’ initiative. Recent Government policies such as the elimination of the 80:20 Rule for gold imports are also conducive to growth and progress of the sector. These positive macro-economic trends have inspired us to invite more members to the TBZ-The Original family to partner us in our expansion journey.”

The franchising strategy has been formulated by the management to address the ever-increasing fondness and demand from a growing number of customers across geographies who aspire to own jewellery from TBZ-The Original. Every franchise store will showcase latest designs of all new collections and will offer the same standardised shopping experience to customers as TBZ-The Original EBOs. The new franchise showrooms will have elegant interiors and customers will be given personalised attention and customised services.

TBZ franchising opportunity comes with various benefits such as extensive industry driven expertise, guidance at every step and widespread cost-effective marketing at low investment costs. The franchise opportunity offers direct access to target customers and access to a time tested profitable business model.