Mergers & Acquisitions

TTK Prestige & Shop CJ unite To Reach Target Customers

Opportunity India Desk
Opportunity India Desk Sep 29, 2017 - 2 min read
TTK Prestige & Shop CJ unite To Reach Target Customers image
To benefit Indian housewives, the kitchen appliances company TTK Prestige will organise a full day sale on kitchen appliances on Shop CJ Network Private Limited (Shop CJ) to celebrate ‘Prestige Wife’s Day’ this weekend.

To benefit Indian housewives, the kitchen appliances company TTK Prestige will organise a full day sale on kitchen appliances on Shop CJ Network Private Limited (Shop CJ) to celebrate ‘Prestige Wife’s Day’ this weekend.

Via this sale, Shop CJ and TTK Prestige look forward to attract and benefit Indian housewives. The two prestigious companies are coming forward to observe this day as ‘Prestige Wife’s Day’ on the achievement of serving more than one lakh happy housewives.

“We are expecting an overwhelming response on the sale day, mostly driven by women. Moreover, Indian housewives have emerged as our strong customer base and therefore this sale is dedicated to them,” said Kenny Shin, CEO of Shop CJ.

The sale will be available on all the platforms of Shop CJ (TV, Web and Mobile App). As the customers will celebrate over 20 hours of shopping fiesta over the weekend starting at 11 am, they will be offered unbeatable deals across entire range of Prestige products.  Over and above that, customer testimonials will be showcased on Shop CJ channel and lucky customers can win lot of gifts such as Prestige Air-Fryers and Electric Juicers.

‘Prestige Wife’s Day’ captures the essence of Prestige’s iconic line Jo Biwi Se Kare Pyaar, Woh Prestige Se Kaise Kare Inkaar. “We have already touched millions of heart in India and associating with Shop CJ, which has multi-platform presence, will further enhance our reach to the customers,” said Chandru Kalro, Managing Director, TTK Prestige.

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