Vedic Vigyan Creations To Promote Organic Products Developed By Amity Scientists

Amity University Uttar Pradesh has signed a Technology Transfer Agreement with Vedic Vigyan Creations LLP in New Delhi to promote organic products developed by Amity scientists and researchers through Vedic Vigyan. The agreement was facilitated by Directorate of Innovation and Technology Transfer (DITT) of the University.

Addressing the gathering, RK Singhal, Founder and Partner, Vedic Vigyan Creations LLP, averred, “Vedic Vigyan Creations LLP is a start-up company, having “Ayushyam” as its brand name. The start-up is into the manufacturing of organic products, dedicated towards providing a healthy lifestyle through its natural and organic products by promoting organic farming and traditional methods of making products. Till now, Ayushyam has already launched 34 products into the market and further planning to increase the product line to over 300 products including ayurvedic medicines, organic food items and so on. Since Amity has always led the path of research and innovation, a lot of organic products developed by Amity scientists and researchers can be promoted through Vedic Vigyan Creations.”

“Endophytic activity of Talaromyces Purpureogenous HNB9”, developed by Dr Amit Kharkwal, Deputy Director and Associate Professor, Amity Institute of Microbial Technology, is an axenically cultivated, novel root colonising fungal strain. The fungus has exhibited various Plant Growth Promoting (PGP) activities like phosphate, zinc, silica, iron solubilisation and auxin production. The fungus also secretes red coloured compounds in the medium which can be used for various industrial uses including food, pharma and textile industry.

Highlighting the significance of the technology being transferred, Prof Ajit Varma, vice president, Amity Science Technology and Innovation Foundation, said, “This is a major value addition to the existing range of fertilizers which helps in the production of microbes in a natural way with the presence of essential minerals such as zinc which enhance the fertility of the soil, thereby enhancing the growth of plants.”

Dr BC Das, vice president, Amity Science Technology and Innovation Foundation, said, “Research and innovation has always been at the forefront at Amity. This is a very important bio fertilizer which is natural and organic. We know how harmful chemical fertilizers and pesticides are, which can cause health hazards such as cancer and other ailments. This is an organic fertilizer which is non-toxic and also helpful in achieving environmental sustainability.”

According to India Organic Fertiliser Market, sales of organic fertilisers increased at 4.8% CAGR between 2017 and 2021, with states such as Madhya Pradesh, Maharashtra, Karnataka, Rajasthan, Uttar Pradesh, and Orissa accounting for a substantial portion of the Indian market. Sales in 2020 and 2021 were affected due to COVID-19, which hurt the demand for organic fertilisers from several application areas.

Government initiatives and subsidies promoting organic fertiliser usage in India along with increasing consumption of organic food in the country are set to drive consumption of organic fertilisers across application areas. Well-structured and efficient supply chain network, expansion in production capacity, and crop-specific fertiliser production are expected to remain the key growth strategies of Indian manufacturers of organic fertilisers.

The agricultural industry is recovering, which is also expected to bode well for organic fertiliser sales across the country. As a result, the organic fertilisers market in India is projected to expand, by value, at 7% CAGR during the forecast period of 2022 to 2032.

MoU Signed With IIT Guwahati

Amity University has also signed an MoU with IIT Guwahati to explore the potential areas of academic and research collaboration between the two institutions.

Addressing the gathering, Dr TG Sitharam, Director, IIT Guwahati, averred, “IIT Guwahati is the only Academic Institution in India to occupy a place among the top 100 world universities. This collaboration between two great institutions is just the beginning of a long-lasting association through which both the institutions will mutually benefit. Research and innovation is the prime focus area at IIT Guwahati, therefore, this partnership will provide new opportunities in the field of research and innovation which will contribute towards nation building.”

Highlighting the areas of collaboration, Prof. PK Iyer, Dean of Public Relations, Branding and Ranking, IIT-Guwahati stated, “Through the strategic partnership between IIT Guwahati and Amity, joint research projects, development of electronic devices and vaccines, waste-water management, sustainable development, nuclear defence, drone technology and other inter-disciplinary programmes, can be conducted, amongst others. Innumerable opportunities can be explored through this association and path-breaking research can be carried out in various fields.”

Welcoming the guests on this occasion, Dr W. Selvamurthy, President, Amity Science Technology and Innovation Foundation (ASTIF) said, “Amity is delighted to partner with a great institution like IIT Guwahati as Amity has always collaborated with reputed organisations and institutions for conducting research in various fields. The partnership will focus on joint degrees, projects and patents to develop new technologies and work towards the scientific and technological development of the country. Amity faculty members have already established a partnership with the faculty members of IIT Guwahati by publishing joint papers and this collaboration will further strengthen the relationship between the two institutions.”