Veneta Cucine looks for aggressive expansion

Veneta Cucine, an Italian modular kitchen brand, has plans of aggressively expanding its footprint via the franchise route in the next couple of months. The brand, which was brought to India about 20 years ago by an Indian company- CC India, owns all 20 franchise stores across India. It is celebrating its 20th year by launching an e-commerce portal and starting a separate home and decor category for kids.

CC India Director Payal Karumbiah is one of the very few certified people in the country to forecast colour and design trends. She looks after customising international trends to suit the Indian markets and is one of the Directors of Veneta Cucine. With her keen sense of design and aesthetics, Payal ensures Veneta Cucine taps the pulse of their audience looking for a fresh, new look, beautifully marrying ergonomics with functionality and style. She also recently launched brand’s e-commerce portal selling home accessories.

CC India's brand portfolio of Veneta Cucine, Villa Veneta and VESTA brands encompasses solutions for the kitchen, living and bedroom, children, retail, hotels, floor and wall solutions, lighting, and home accessories. The firm believes in approaching the design space as a 360-degree concept, with high utility, and not solely as furniture or product pieces.