Vero Moda Forays in Sleepwear & Loungewear Category with 'Ease'

Vero Moda Forays in Sleepwear & Loungewear Category with 'Ease'

Vero Moda Forays in Sleepwear & Loungewear Category with 'Ease'
The new Vero Moda Ease range aims to provide consumers with apparel that seamlessly transitions from home to outside wear, without compromising on style or comfort.

Bestseller India’s Vero Moda has become synonymous with contemporary fashion and designs, which young women across the world desire. Furthering its growth and reinforcing its position as a fashion-forward brand that brings the latest international trends to Indian women, Vero Moda has launched its first-ever loungewear and comfort collection called ‘Ease’.

The new Vero Moda Ease range aims to provide consumers with apparel that seamlessly transitions from home to outside wear, without compromising on style or comfort.

Leveraging the rising consumer demand for comfort and the work from home surge, the Ease collection features two main categories catering to various consumer tastes and preferences when it comes to staying in – Loungewear and Sleepwear. Each style in the collection provides comfort for recovery while also optimizing functionality.

The sleepwear range features printed night robes, comfy chic pajamas, t-shirts, and shorts in a variety of vibrant prints and fresh pastel hues. The comfort wear range includes solid colored co-ord sets of sweatshirts and t-shirts paired with joggers and track pant styles that can be worn to sleep and are also ideal for workouts.

Rest and recovery are vital for everyday life, thereby making the launch a fitting extension to the brand’s existing offering.

The Ease range has been designed to be ultra-soft, lightweight and breathable, to provide a gentle and fuss-free fit for everyday life.

The Vero Moda Ease collection will be available online on its website and across partner retail websites such as Captive, Myntra, Nykaa, and Ajio at a price range of Rs 699 to Rs 2,799.

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