India’s leading wellness firm, The Himalaya Drug Company has signed India cricket captain Virat Kohli and Rishabh Pant, ICC Emerging Player of the Year 2018, as the new official brand ambassadors.
Through this association, both Kohli and Pant will promote Himalaya Men face care range.
Rajesh Krishnamurthy, Business Head (consumer products division), The Himalaya Drug Company, said, “With male grooming emerging as one of the fastest growing sectors in India’s personal care segment, Himalaya Men will play an important role in the new trend of looking good. The concept of ‘Looking good and loving it’ brings to life a unique amalgamation of style as well as the brand vision of ‘Wellness in every home and happiness in every heart. Being role models, both Virat and Rishabh were our first choice. They perfectly symbolize the brand’s promise to make every young man look good and feel confident.”
Virat Kohli stated, “I am very excited to be a part of the brand and be the ambassador. It is a trusted brand and one of my favourite brands too. I have been a patron of their products for a long time now. I look forward to a long association.”
Rishabh Pant added, “I am very happy to be associated with the brand and it has helped people lead happier and healthier lives for over 88 years, and I am proud to be the brand ambassador. Youngsters like me are always looking for good products to fulfil our grooming needs, and this provides the perfect solution. Looking forward to a fruitful association.”