VLCC in an expansion mode

VLCC Healthcare, a health and beauty brand has allocated an investment of USD 20 million (over Rs 100 crore) to expand its footprints in national and international markets in the next fiscal year.

The company plans to invest USD 10 million in the Indian market as well as another USD 10 million in the international markets. It plans to open 30 new VLCC centres in India in 2012-13 of which fifteen will be franchised.

It also plans to open twelve franchisee-owned and six new company-owned VLCC Institutes. VLCC also plans to expand its operations in the international market. It presently operates 20 VLCC slimming, beauty and fitness centres across Sri Lanka, Bangladesh, Nepal, UAE, Oman, Bahrain and Qatar. This number should go up to 25 by the end of next fiscal.

The company currently has over 180 VLCC centres in India and eight in other countries across South Asia and the West Asia. Out of the total 40 centres in India are franchised.