Vowelor Raises Rs 10 million in pre-series funding round

Vowelor Books and Media, a startup that provides an interactive platform to connect with book lovers in real time, raises funding of Rs 10 million in pre-series led by angel investor Dr. Sanjeev Juneja, an eminent Indian FMCG player and the man behind brands like Roop mantra, Dr. ortho & Petsaffa. Vowelor secured this funding within the fourth month of their App launch, marking as an achievement in the startup Industry.

VOWELOR App was launched in November 2018 by Co-Founders, Manik Ghawri, Lalit Sharma and Himanshu Gandhi, with the unique concept of ‘Why Read Alone’. It is an inclusive platform for readers and writers which not only lets them connect with like-minded book lovers but also solves their dilemma of finding the next read. The platform allows users to discuss the books on a real-time basis thus, helping them to pick the read in an informed manner.

Manik Ghawri and Lalit Sharma, Co-Founders of Vowelor, said, “Started as a Facebook group, today, Vowelor is a growing community of 90000+ readers & authors and claims to have achieved these figures organically. Community members interact regularly with Vowelor on various platforms including Facebook Group, Twitter, Instagram and the website itself."

“While working with authors for their book promotion on Vowelor website, we analyzed that their primary pain points were limited budget and reaching real readers who actually engage with the author. To solve this, we researched and planned to develop an easy-to-use automated tool in form of an app where authors can promote their books at an affordable budget and reach maximum readers in India as well as other countries. This funding will help us to develop, implement and market this app to target 150k+ downloads on our app and 200k monthly website hits,” they added.