W enters Bengaluru

Indian women’s wear brand W opened its Flagship store in Indiranagar, Bengaluru. W now has over 125 stores across the country and aims to take the count to 175 stores by the end of the year.

Spread across an area of 700 sq.ft the store offers a complete wardrobe solution including kurtas, tops, leggings, trousers, bags, jewellery and much more. To open a W store one needs an investment of Rs 30-50 lakh with an area of 600-1000 sq.ft.

On the occasion of the launch, Anant Daga, CEO, W, TCNS Clothing Company said: “We are delighted to announce the launch of our flagship store at Indiranagar. As it is is one of the key markets for us and we have seen a tremendous traction for the brand.”

W by TCNS Clothing Co. Pvt. Ltd. is a mirror for the new-age Indian women who are rooted at home and taking on the world with panache. With an aim to provide fashion in a modern retail environment to the Indian woman, W has set up its first store in Delhi in 2002-03 in Lajpat Nagar. The brand is true to its promise of being fashionable and comes with five fresh collections in a year, providing an array of exciting fusion wear. W has its presence in 60 cities with 125 stores.