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Franchising The Best Of Fashion
The retail industry is one of the fastest growing industries in the world. It is the largest among all the industries and is growing at an unprecedented rate.
India has seen a drastic shopping revolution in terms of format and consumer buying behaviour. From shopping centres to multi-storied malls to huge complexes offering various services under one roof, owing to these ongoing trends, the retail industry is witnessing a huge revolutionary change. The retail industry in India accounts for 10 percent of the country’s GDP and employs around 8 per cent of the workforce.
Westside franchise has emerged as one of India’s largest and fastest growing retail chains. The Westside is a one-stop shop for those who aspire to seek the best in fashion.
The Westside Story
The story of Westside began in 1998, when Tata sold off their 50% stake in the cosmetic products company Lakmé to HLL, and created Trent from the money it made through the sale. The major reason behind this sale was that the Tatas realised the huge growth potential of the retail industry in India, even during the 90s. Later, The Tatas acquired Littlewoods – a London based retail chain.
Trent operates Westside and is headquartered in Mumbai but has pan-India operations. The company has already established 132 Westside stores, measuring 8,000-34,000 sq. ft. across 74 cities.
Giving Fashion an Iconic Touch
Unlike other retail chains, Westside has created a niche for itself as a private label with 97 per cent in-house brands, with a few exceptions in the beauty segment. The strategic decision made way back in the ’90s and has helped the chain position itself as an iconic brand. Keeping up with the latest trends in fashion, Westside has a wide range of contemporary and exclusively designed apparel for the woman of today and also offers a vast and versatile array of apparel for men and kids.
Franchising For a Rapid Expansion
The Westside format offers an exclusive range of its own branded fashion apparel and continues to be the mainstay of the retailing business of the company. It offers a chic collection of different brands across women’s wear, menswear, kids’ wear, footwear, cosmetics, perfumes and handbags, household furniture accessories, lingerie, and gifts.
Westside has lived up to its claim of providing the best of fashion at an affordable price and is becoming the customer’s favourite. The company has already established 132 Westside departmental stores measuring 8,000-34,000 sq. ft in floor space across 74 cities and aims to spread its wings pan-India.
The company started franchising in 2010 with the aim to expand even faster. In the next 12 months, Westside is planning to open another 30 stores in India.
Westside is also listed among the Top 100 franchise brands in India, making it one of the most desirable and profitable franchises currently. The increasing number of franchise recounts an inspiring story of secure business success in teaming up with the Trent group.
Franchise 100
The Franchising World, India’s no.1 Franchising Magazine, identifies the TOP 100 Franchise Brands and celebrates their achievements every year in its anniversary issue. The issue highlights the established Indian and big global brands that are increasing their positioning in India along with the new-age brands that are lucrative and profitable, expanding fast, as a reference guide for budding entrepreneurs and investors across India.
Franchise Top 100 is the one-stop destination to know everything about the franchise industry which establishes the authority, and strength to evaluate the growth of the franchise industry.
