Why Venturing Into Design School Can Be A Lucrative Business Opportunity

In a traditional sense, the practice of design is age-old in India. The strength of Indian design stems from its deep cultural roots and its growing economic position. Design Education in India has matured over the years and is booming. By 2020, the potential market for design education in India is expected to be INR 188.32 billion. Thus, venturing into a design school can be really profitable business opportunity. Here the following reasons why you should start a design school.

Growth

The choice of courses in design and the number of students interested in pursuing a design course are both on the rise. Growth in institutions offering design education can be attributed to the low barrier of entry to set up a design institution. Moreover, the middle class in India drives the overall economic growth and consumption in India. The size of the middle class is expected to be more than one billion by 2025. Given the positive demographics, rising awareness about the importance of education, openness to explore and pursue alternate careers and the propensity to spend more on higher education, the design education sector in India will be extremely attractive in the coming years.

International Collaboration

Many international countries such as the USA, Italy etc favours Indian institutions for collaboration. Greater opportunities for international collaboration are in the area of developing and delivering niche programmes in the emerging domains of design education. Students have shown an increasing interest in international mobility and other aspects of collaborative programmes. Thus, Introducing more master’s programmes and PhD programmes in your design school will further increase opportunities for international collaboration.

Government Initiatives

The Government of India has offered increased support for design education by announcing and implementing various initiatives such as new national institutes of design, design innovation centres, Design Education Quality Mark and national aptitude test for design. The Indian government acknowledges the role of foreign universities in achieving its mission of transforming India into an Asian higher education hub and there are positive signs of a major policy initiative in this direction coming through.