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Opportunity India Desk

Opportunity India Desk

Stories From The Author

  • Footwear brands keen to capture the North East market

    The North Eastern region has been declared as special economic zone (SEZ), thereby offering diversifying growth opportunities for the entrepreneurs. Footwear is one such sector for which the demand emanates from all areas. Let us have a look how key playe

  • Online V/S Offline, Which Biz Format Assures Profits?

    Fashion accessories market is witnessing a cut throat competition from online and offline brands. Let’s find out how online fashion accessory business has affected the offline trade and what strategies brands are taking out to boost customer footfalls a

  • From cricket pitch to business pitch!

    Other than being swashbuckling batsmen what cricketers like MS Dhoni, Virat Kholi, Yurvaj Singh or Robin Uthappa have in common. The seasoned players have recently made a debut in the business arena. Here, we find out what all is drawing cricketers from c

  • How can a wellness franchisor safeguard its brand from dilution?

    Maintaining consistency and ensuring quality check and control at franchise locations is a key challenge for brands. There is no doubt that franchising is a established concept as it helps brands in extending rapid footprint across the market but in real

  • Franchisers reaction on ease of doing business in India

    Launching a food and beverage (F&B) business in India could prove to be a cumbersome task. There is a long list of processes and clearances awaiting you before you cut that ribbon to formally open your store. We take a quick look at these circumstances, t

  • For Indian brands, business thrives in London

    Indian brands have crossed the borders of Asia and are robust on spreading a strong foothold in London and beyond. London is a global city, a hub for international expansion and a leading financial centre in the arena of international business. Let us boa

  • Why opt for MBOs over EBOs in Kids Retail

    Kids retail sector has matured in the recent times. In the last five years, many domestic retail brands witnessed losses. But even then, a few international brands & other established domestic brands in kid’s retail have been marching ahead. Let’s loo

  • Invest in Desi labels in women wear

    In women’s wear it is a sure thing that ‘Desi’ labels are outsmarting the ‘Videshi’ ones in the Indian market. Recently, we have seen a tremendous growth of local or home grown brands. These brands have truly understood the pulse of Indian women

  • How can discount & deals create more franchisees?

    Who had thought of such days when getting beauty services via discount vouchers and gift coupons will become trend? All you have to do is just log on to any discount offering website and type the kind of vouchers you are searching and the name of spa, sal

  • Slicing out cheesy returns from pizza biz

    Pizza, which was initially considered more of a snacking option in India, is fast taking the hot seat replacing lunch or dinner of the Indian consumers here. The domestic pizza market has seen a huge growth with not just foreign, but Indian players too sh

  • Transforming skills and entrepreneurship

    With an aim of transforming the skill landscape, Government of India and National Skill Development Corporation (NSDC) are offering huge opportunities to youngpreneurs. Many educational and vocational training brands in association with NSDC are not only

  • Non-traditional retail formats are the new hotspots

    It is important for franchise brands to find new locations in order to build recognition and bolster their franchise network from time to time. Market saturation can lead to brand dilution and hence digression is needed. Lets us learn how after establishi

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