Opportunity India Desk

India is home to some of the wealthiest men in the world, with sky high incomes, it is seen as the future hub of luxury retail market .India’s luxury market and retail sector has a turnover of around Rs 40,000 crore. India is poised to figure amongst the top five markets for luxury in the ...

Turning to franchising as a means of expansion is the best course for any successful business. It can also prove a wrong if the franchisor is not able to control the expanding business. Thinking theoretically of running a franchise business is easier than factual implementation of the plans. Lot of things may go wrong while ...

Franchising has emerged as a most successful model to expand in pre- school education.  Pre- school education comprises a major chunk of education business in India today. The increased consciousness among parents regarding the education of their kids has given a great boost to pre- school education business. Also, the international pre-school brands foraying into ...

Footwear industry in India constitutes a significant segment of the Indian leather industry. It is the second largest footwear producer in the world with a turnover of Rs 8,500-9500 crore and is increasingly dominated by men’s footwear. The industry is expected to grow at a Compound Annual Growth Rate (CAGR) of 20 per cent in ...

Human resource management is a planned and consistent system of management of the most valued assets (employees) of an organisation, which individually or collectively contribute to the accomplishment of the goals of the company. Franchisor should be able to attract, maintain and retain his employees to meet the strategic goals of the franchise business. And ...

Marketing strategy of a company is a method which is used to judge the appropriateness of each action that the business takes to increase the sale. It determines the choice of target market segments, positioning of the products or services, marketing mix and allocation of resources. It helps the company to engage the customers and competitors ...