Opportunity India Desk

As the Skincare segment in Indian market is flooded with natural ingredients based products. Therefore, with an aim to occupy a large share of total space in premium mass segment in future, KOSÉ Corporation, one of the largest beauty and cosmetic companies of Japan, has forayed into Indian beauty space in April 2015. KOSÉ leveraged ...

Every organisation needs branding in order to stand out amongst their peers. Same goes for salons which need to survive in this ever-competitive beauty industry, if their branding is done right. Branding is the implementation of those promotional activities which are done to enhance the image of a particular brand. But, here are few common ...

It is an unfortunate fact that we are breathing in a chemical soup where everything including the toiletries, household products, food, water or even the air, is exposed to chemicals. Repeated exposure to such chemicals from multiple agents is contributing to a wide array of health problems, including long-term issues like allergies, poor immunity of ...

The beauty segment opportunity is fast growing as consumers increasingly consider beauty and wellness to be a necessity. Couple of key growth drivers are:(a) Advancements and Innovations in the beauty care category.(b) Modern and better-aware consumers are well-versed with the global trends. With the all-pervading nature of digital technology, brands have to engage and react ...

After the craze of food, travel and entertainment, the spa is the new love of consumers. People are willing to splurge in pampering massages and are willing to explore the most exotic spa space. Often the spa consumers look for something new and tranquil which force them to re-visit that space.Being a spa fan myself, ...

Maintaining a courteous relationship with every client means a lot. Especially in an industry like us – it’s importance increases manifolds. Staggering customer relationship of a salon is sure to earn praises and revenues alike. Permanent Makeup expert and Executive Director of ALPS Beauty Clinics, Gunjan Gaur has pen-down some tips backed with logics for ...