Opportunity India Desk

To delight ice cream lovers of Surat, India’s most loved artisanal ice cream brand Naturals has now launched an all-new store in the city.Based in Mumbai, Naturals is all geared up for exciting Surat with its fresh, hand-churned ice creams. The state of Gujarat is known for some of the country’s ...

Vedix, the world’s first and largest customized Ayurvedic beauty brand, which is known to design personalized hair and skincare products, has brought on board Balika Vadhu Avika Gor to launch a digital campaign for promoting its haircare range.  Avika, much like Vedix, stepped into the industry at the young age of 7 years and won ...

Grofers, an online grocery delivery platform continues to look for local entrepreneurs who are keen on building businesses in the instant commerce space; and has so far, partnered with 86 dark store owners in 13 cities.  In August, Grofers had started a 10-minutes grocery delivery ...

As time passes, the lifestyle needs and wants of consumers change, and every industry tends to evolve with these changes adhering to what customers expect of it. For years, the Indian food retail landscape was well-entrenched vis a vis e-commerce and digitalization, mostly because many consumers preferred to go out and buy groceries themselves, especially when ...

  During this festive season of Dussehra and Diwali, Indian retailers are predicted to generate US$9.2 billion in online sales, according to Forrester.  The COVID-19 pandemic lockdowns have transformed buying behavior, with consumers losing their inhibitions around online purchasing and gaining confidence in the choice and convenience that online shopping offers. For retailers, it’s a welcome ...

Online commerce has grown significantly in the wake of the COVID-19 outbreak. With consumer behavior evolving due to the pandemic, the share of digital in the global retail pie has jumped from 14 percent in 2019 to 17 percent in 2020. Naturally, many brands that have conventionally operated offline are now making the digital shift by ...