Sportswear

Puma on an expansion spree

TFW Bureau Mar 06, 2024 - 1 min read

Sportswear brand Puma has opened a new store in Pune’s Amanora Mall to strenthen its brick-and-mortar presence in Maharashtra. The leading multinational sportswear brand Puma has opened a total of 75 retail outlets across India in 2023.The expansion encompasses more than 2 lakh sq. ft. of retail space spread across several cities including Bengaluru, Ahmedabad, Chennai, ...

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Reebok expands in South India, launches two new stores

TFW Bureau Jun 10, 2024 - 1 min read

Globally renowned sports footwear and apparel brand, Reebok, is expanding its retail footprint in the Southern part of the country by launching two new stores in Chennai (Anna Nagar and Phoenix Marketcity). Bollywood actor Taapsee Pannu, who is also Reebok brand ambassador, officially inaugurated the stores. Taapsee said, “As an advocate of fitness and an ...

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Shivam Kataria Shares the Expansion Plans of SSIPL Lifestyle Pvt Ltd

Opportunity India Desk Dec 12, 2018 - 3 min read

Athleisure has become a trend globally because people do not want shoes to play a sport but to live a sporty life, which is why many global brands have adapted this athleisure category rather than confining themselves to sports category alone. According to industry estimates, athleisure wear as a category is growing at a rate ...

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Why Under Armour is Capitalizing on India’s Leading Sportswear Market

Opportunity India Desk Mar 29, 2019 - 3 min read

Sports wears are making their way out of the ground and becoming an important part of people’s wardrobe. Athleisure is a recent fashion trend in which clothing designed for workouts and other athletic activities can be worn in other settings. With many celebrities donning the athleisure look, it has become a hit fashion statement among ...

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adidas Unveils First Sports Tech Hub Office in India

Opportunity India Desk Aug 12, 2021 - 1 min read

adidas has launched the adidas India Tech Hub office in Gurugram, New Delhi. The Indian tech hub presents a unique value for adidas, attracting and developing top tech and engineering talents to work on adidas products and initiatives. adidas India Tech Hub office will be the home to a local marketing organization and one of the global ...

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Adidas India Launches Digital Flagship Store

Opportunity India Desk Sep 13, 2021 - 2 min read

Leading sportswear giant adidas launched its digital flagship store on Thursday for consumers across the country. The all-new website was conceptualized and curated keeping in mind comments and reviews received from consumers. The focus of the digital flagship store is to provide a seamless experience, innovation, state-of-the-art UI, and a fast interface, thereby giving consumers ...

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adidas Originals Launches First of a Kind Collection Format Store in Mumbai

Opportunity India Desk Oct 15, 2021 - 2 min read

adidas Originals opened a first of kind, adidas collection store in the heart of Mumbai’s shopping hub, Linking Road. This collection store showcases the latest and finest range of adidas Originals for men, women, and kids. The store has been curated to provide consumers with an elevated and superior shopping experience. Spread across 3,057 sqft, the store will be ...

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Adidas seeks permission to run company-owned stores in India

Opportunity India Desk Sep 29, 2017 - 1 min read

German sportswear major Adidas Group has approached the government for allowing 100 per cent FDI to operate company-owned stores in India, as part of its expansion plans in the country. At present, Adidas, which globally manufactures and sells sports shoes, apparels and accessories is selling its range of products through its network of franchisees as ...

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Adidas to have Kasper Rorsted as CEO soon

Opportunity India Desk Sep 29, 2017 - 1 min read

The new CEO will join the Adidas management board on August 1 and take the helm on October 1.The sportswear maker looks forward for a new beginning with the leadership change at the helm of affairs. Hainer's contract runs until March 2017, but he has come under fire as Adidas has lost market share to ...

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Skechers to double its stores via Franchising

Opportunity India Desk Sep 29, 2017 - 2 min read

In a bid to expand its presence in the county, American footwear major Skechers is focusing to enter Tier II and Tier III cities while setting up its manufacturing unit in country within next five years. The brand is looking to double the number of stores in the country to 100 through adding 50 stores ...

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