Articles

HRM responsibilities of a franchisor

Opportunity India Desk Sep 29, 2017 - 3 min read

Human resource management is a planned and consistent system of management of the most valued assets (employees) of an organisation, which individually or collectively contribute to the accomplishment of the goals of the company. Franchisor should be able to attract, maintain and retain his employees to meet the strategic goals of the franchise business. And ...

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Strategies to drive the market

Opportunity India Desk Sep 29, 2017 - 3 min read

Marketing strategy of a company is a method which is used to judge the appropriateness of each action that the business takes to increase the sale. It determines the choice of target market segments, positioning of the products or services, marketing mix and allocation of resources. It helps the company to engage the customers and competitors ...

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India on a platter

Opportunity India Desk Sep 29, 2017 - 3 min read

Indian restaurant sector was estimated to be worth Rs.58, 000 crore in 2008, out of which Rs. 8,000 crore or 7.24 per cent is accounted by the organised sector.If you are an aspiring entrepreneur then taking a franchise of a restaurant providing Indian food is the best option as it has enormous untapped potential.The growing ...

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Critical success factors for a franchisor

Opportunity India Desk Sep 29, 2017 - 3 min read

A successful entrepreneur adopts the franchise model to expand his already established business. He does it, with the help and money of his prospective franchisees. The factors behind the success of a franchise business can also hold responsible for the business collapse, if not handled carefully. Therefore, it is advisable to do a good homework ...

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Funding formulas in franchising

Opportunity India Desk Sep 29, 2017 - 3 min read

Once you have prepared a blue print for the franchise that you aspire to take up, the next step is to make the arrangement of the financial resources. There are a lot of sources from where you can take monetary help. But when it comes to money everybody desires something in return. So when you ...

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Experiencing The Franchise Boom In India

Opportunity India Desk Sep 29, 2017 - 4 min read

The franchise industry in India has presented itself as a promising business opportunity as it witnessed 30 per cent growth even during the tough economic climate. In the 23rd edition of Franchise and Retail show held in Bengaluru it was stated that the franchise business industry in India is hopeful of high growth in ...

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Franchising LOC Know your boundaries

Opportunity India Desk Sep 29, 2017 - 3 min read

Franchise territory is an area allotted to the franchisee to use the franchise rights. It is an exclusive territory, or a protected territory for which the franchisee is given rights preventing the franchisor from appointing any other franchisee for the territory or carrying on business himself/herself in the territory. The demarcation of franchise territory helps ...

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Franchise royalties proving beneficial

Opportunity India Desk Sep 29, 2017 - 3 min read

No doubt, franchising is the best way to expand business. .Say for example, it not only makes the brand name famous but also provides continuous earnings to the franchisor. On the other hand, franchisee gets a proven and an established business model. Franchisees can take the franchise in lieu of the franchise fee and recurrent ...

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A blueprint reveals it all

Opportunity India Desk Sep 29, 2017 - 3 min read

A business script that carries all the information about the franchise system is advisable to be given to aspiring franchisees prior to the signing of the franchise agreement. It provides the prospective franchisees a history of the franchising company and the franchise operations. It is of great use for the franchisees as it helps them ...

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Appraising a franchise

Opportunity India Desk Sep 29, 2017 - 3 min read

Franchising is one of the most demanding and happening businesses in India today. In the recent years, franchise business has become widely popular with entrepreneurs and aspiring franchisees entering the business with a dream of making it big and successful. It offers huge opportunities to such aspirants. For example, from owning a QSR franchise to ...

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