Articles

â€˜Fairâ€™ Share in the Business World

Opportunity India Desk Sep 29, 2017 - 5 min read

Women today are making their presence felt in every field, whether it is independent business, any profession or franchising. Franchising is emerging as the most preferred career option especially for women these days. This can be attributed to the facts like low risk, flexible time schedules, increasing interest of the franchisors to partner with ...

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Savour American Flavors in India

Opportunity India Desk Sep 29, 2017 - 5 min read

QSR or fast food concept was introduced in India about a decade and a half ago when American brands like McDonalds, KFC, Domino’s Pizza and Pizza Hut entered into the Indian market. These brands have undergone the initial challenge of charting the new territory and today have not only found acceptance but are part and ...

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Explore External Funding Options

Opportunity India Desk Sep 29, 2017 - 5 min read

Franchisors often require additional funds in order to market their franchise opportunities and need to evaluate available financial resources to procure funds to grow their franchise systems. Private Equity (PE) is significantly emerging as a favored funding source for the franchisors. Usually franchisor offers minority stake in its existing business to the PE firm ...

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Reverse Trend: from Online to Offline Stores

Opportunity India Desk Sep 29, 2017 - 5 min read

The traditional way to get started with a business is to build a brick ‘n’ mortar store to sell various products and services. The new age retailers and franchisors, however, are exploring the scope to initiate their businesses online first and their taking on to the offline mode (virtual). Deliciousnow, is the most recent addition ...

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How to promote your brand

Opportunity India Desk Sep 29, 2017 - 3 min read

Promotion of a franchise business plays a significant role in accomplishing the business goals, be it to expand the franchise network or to grow the revenues of the company. It is a critical part of any franchise business as the franchisor has to make sure that the potential franchisees must get the requisite information. Besides ...

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Baby Steps towards Big Growth

Opportunity India Desk Sep 29, 2017 - 6 min read

India has a lot of potential and untapped market for baby care products. Johnson and Johnson was the only baby care product player, with which elite used to get associated with for their kids. However, now baby care product market is just not dependent on elite class for growth. Indian baby care market has substantially ...

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Balanced expansion: a route to success

Opportunity India Desk Sep 29, 2017 - 6 min read

At the initial stage entrepreneurs are always advised to expand by opening their company owned outlets. However, at the later stage when expansion needs speed and investors an entrepreneur can go in for franchise route. Both the formats have their own advantages and disadvantages and contribute equally well in the growth and expansion of an ...

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A â€˜Courseâ€™ for Becoming Industry - Ready

Opportunity India Desk Sep 29, 2017 - 5 min read

Franchising is the preferred expansion model for growing business in a new market opted by business owners worldwide. It holds especially true for a country like India where there is lot of diversity in geographical and demographical terms along with FDI regulations. Franchising is a key for rapid expansion and to achieve diversification not ...

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Grab Your Share of Organic Pie

Opportunity India Desk Sep 29, 2017 - 6 min read

With life becoming too competitive and fast today more and more people are eating readymade and conventional food which is easy to cook make and quick to serve. However, as per scientific studies conventional and ready to eat food has lot of negative effects. Regular consumption of such food may lead to lot of diseases ...

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Capitalising On Staffing, Training Franchise

Opportunity India Desk Sep 29, 2017 - 6 min read

Though India has successfully managed to climb the corporate ladder still it has a long way to go before reaching the apex. The emergence of MNCs (Multi-National Companies) has provided a long awaited boost to youngsters to explore beyond traditionally popular professions like MBBS, engineering, architect and so on. Today there are emerging professions in ...

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