Insights

?How to make money online?

Opportunity India Desk Sep 29, 2017 - 3 min read

"Money is floating in the air, everywhere, you just need to have the right vision to see and grab it."This proverb fits in perfectly in today's world, where there a lot of sources are available to earn money easily with only one difference and that is money is floating in the internet, online.When there are ...

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Growth and future of men’s grooming industry in India

Opportunity India Desk Sep 29, 2017 - 4 min read

Previously, the grooming kit for men only consisted of a comb, shaving items, deodorant, and a hair gel. Those days are long gone as the manhood now is depending upon the way they look. The dressing sense and groomed outlook reflect suaveness in the character of a man.The most important factor these days is the ...

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How to use 7Ps marketing in wellness business

Opportunity India Desk Sep 29, 2017 - 5 min read

The term ‘marketing’ in a business holds utmost significance. The entire process of the business, that is from planning a product to manufacturing it, preparing distribution channel and reaching the targeted customers, everything comes under this single word. The world of marketing is a dynamic one which changes every now and then. The continuously evolving discipline ...

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Brands doing skill development and employment generation for Franchisees

Opportunity India Desk Sep 29, 2017 - 4 min read

It is always prudent to prepare a league under yourself that can carry ahead the name for your business. Via franchisees, biggest of the brands are taking ahead their businesses to new heights. With proper skill development and introduction of newer and better programs, franchisees are now more confident. This trend of skill development and ...

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We are obsessed with delivering a positive customer experience at our stores: Atul Sinha

Opportunity India Desk Sep 29, 2017 - 4 min read

Caratlane is now widely known to offer a distinctive shopping experience to its patrons both at its stores and on the e-shop. The brand maintains a pleasant bond with all its franchisees and looks forward to grow even faster this year. We did an interaction with Atul Sinha- Sr. Vice President, Marketing & Retail Sales, ...

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Tips to grow your beauty business through email marketing

Opportunity India Desk Sep 29, 2017 - 4 min read

Time is of the essence these days. Even 24 hours in a day is falling short. No one has time to watch a big advertisement or go through a descriptive promotional medium. This is what makes the promotion of a beauty business very tough in this contemporary world.Beauty product, although attractive to the targeted customers, ...

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There is a lot of action happening in the spa industry and this is providing enormous space to grow – Anurag Kedia

Opportunity India Desk Sep 29, 2017 - 3 min read

The scope of growth in a certain industry is what every entrepreneur looks up to when he/she steps into it. The wellness industry is a broad industry which keeps on providing new opportunities to the companies in it. In a conversation with, Mr Anurag Kedia, Co- Founder and Director, Four Mountains De-stress spas, Nu Ayurveda ...

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Time to join the herbal revolution in oral care sector

Opportunity India Desk Sep 29, 2017 - 3 min read

The sudden realisation of benefits of yoga, ayurveda and herbal products has inspired the entire generation towards the herbal revolution. This revolution has opened a sea of opportunities for the businessmen in the oral care sector.According to a recently released TechSci Research report, ‘India Oral Care Products Market By Product Type, Competition Forecast and Opportunities, 2011 ...

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Some brands are selling anything to unsuspicious consumers in the name of Organic products – Manisha Chopra

Opportunity India Desk Sep 29, 2017 - 3 min read

Adulteration in products and food is something that has become so common nowadays. We all are using products which we very well know are somewhere harmful to us but we are left with no options. Going green is taking the living standards and markets a notch higher. We delve deeper into the concept of taking ...

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Brands feel diversification is the key to success

Opportunity India Desk Sep 29, 2017 - 4 min read

It is a time tested success strategy to diversify into different segments for leading the market. Across industries, not just bigger, but even the comparatively smaller brands have opted for diversification and are leading the way. Let us know how this move has proved to be a boon for many brands. One of the best ...

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