Theatres

PVR eyes entering small towns and cities via sub-brand

Opportunity India Desk Dec 05, 2018 - 1 min read

PVR is looking to foray into small towns and cities through a sub-brand. In this regard, the multiplex major has been experimenting with a low-cost format, 'PVR Talkies', over the past 3 years. The majority of PVR's revenue comes from tier 1 cities, with tier 2 cities contributing the balance. This move will help the ...

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PVR to make cinemas accessible for specially abled people

Opportunity India Desk Dec 05, 2018 - 1 min read

PVR Cinemas, the largest Indian multiplex chain, has announced the launch of its 'Accessible Cinema Program' for people with mobility, hearing and visual impairment.  The first phase of the program will include 50 theatres in 30 cities, equipped with assistive equipment and technology. In the second phase, 95 cinemas and 230 screens will be open ...

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PVR signs deal with Cinionic for installing 150 screens with Barco cinema projectors

Opportunity India Desk Dec 11, 2018 - 1 min read

PVR, the leading Indian cinema exhibition company, has signed a long-term deal with Cinionic. Cinionic is a joint venture of global cinema technology leaders Barco, Appotronics, China Film Co (CFG) and CITICPE.  As part of the agreement, PVR will install 150 of its screens, both new and existing, with Barco's 2K, 4K and Laser projection ...

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PVR eyes investing up to Rs 3000 crore to add over 800 cinema screens

Opportunity India Desk Dec 26, 2018 - 1 min read

PVR, India's largest multiplex screen owner, is planning to invest up to Rs 3000 crore for adding as many as 800-1,000 new screens over the next 3-4 years. Currently, the Ajay Bijli-run company runs nearly 750 cinema screens across the country. Gautam Dutta, CEO of PVR Cinemas, said, "We plan to invest Rs 2,500-3,000 crore for ...

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PVR aims massive expansion of its Indian film distribution unit

Opportunity India Desk Jul 15, 2019 - 1 min read

PVR Pictures Ltd, motion picture arm of exhibition company PVR Ltd, is eyeing a massive expansion of its film distribution unit in India. The Ajay Bijli-owned company, which was earlier focusing on the distribution of Hollywood films in India, is now planning at distributing Hindi and other Indian language films too. Kamal Gianchandani, Chief Executive ...

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PVR targeting tier II, III cities with its new sub-brand Utsav

Opportunity India Desk Aug 20, 2019 - 2 min read

India’s leading film exhibition firm PVR Cinemas has launched a new sub-brand ‘PVR Utsav’ for tier II and III cities in India. The company has introduced a new 3-screen multiplex under this brand in Satna, Madhya Pradesh.  PVR Utsav has been designed to provide a hygienic, safe and secure cinematic experience to the discerning audience.  ...

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PVR Cinemas launches its 1st global multiplex in Sri Lanka

Opportunity India Desk Nov 11, 2019 - 1 min read

PVR Cinemas, the largest film exhibition company in India, has ventured into the global market by launching its first multiplex in Sri Lanka. Situated at One Galle Face Mall in Colombo, the multiplex chain has launched the nine-screen property in collaboration with the Shangri La Group. Ajay Bijli, Chairman and Managing Director, PVR Ltd, said, ...

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PVR opens Delhi's biggest superplex with 12 screens

Opportunity India Desk Nov 12, 2019 - 1 min read

PVR Cinemas has unveiled a 12-screen superplex at Vegas Mall in Delhi’s developing Dwarka area. This is the movie exhibition chain’s biggest property in the capital region with 1,850 seats. Its screen count remains second to the Logix theatre in Noida. The company has spent an estimated Rs 70 crore on the new property. The ...

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