Bata India Partners with Zepto for footwear delivery

In an innovative step to address the modern shopper’s growing demand for convenience, Bata India has joined forces with Zepto, a prominent quick commerce platform, to offer rapid delivery of its fashion and festive footwear collections. The partnership taps into the expanding Quick Commerce market, which is growing at a CAGR of over 4.5 percent, catering to the increasing demand for fashion products.

After a successful rollout in Delhi-NCR, Bata plans to extend this service to other major metropolitan cities across the country, providing an even wider selection of products. With nearly 48 lakh weddings anticipated in the coming months, this initiative ensures customers can access stylish footwear for last-minute occasions effortlessly.

The service is designed to meet various needs, whether it’s securing shoes for an unexpected meeting, perfecting a party ensemble, or simply upgrading one’s wardrobe. With Zepto’s efficient delivery model, customers can enjoy Bata’s renowned comfort and style without delay.

Gunjan Shah, CEO, Bata India shared, “At Bata, we’re constantly transforming & innovating to meet the needs of our customers, and our partnership with Zepto marks a significant step in that journey. We wanted to strengthen our omni-channel presence to ensure that customers can shop for our stylish and high-quality footwear in the way that best suits them—whether online, in-store, or now, with rapid doorstep delivery. Today's consumers seek the convenience of having everything delivered to them, and this collaboration perfectly aligns with our mission to enhance accessibility.”

Aadit Palicha, CEO, Zepto said, “We are excited to partner with India’s leading footwear brand, Bata and bring their stylish & comfortable range of footwear to our customers at lightning speed. This collaboration is all about convenience, speed, and making a wide variety of styles available to our consumers to choose from. We are united in our goal to enhance the shopping experience, redefining how quickly people can access stylish and quality shoes, making it easier for them to express their personal style on the go.”

This partnership showcases Bata’s commitment to evolving with the changing retail landscape and making quality footwear more accessible to its customers across the country.