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Cellecor Gadgets Limited one of India’s fastest-growing consumer electronics brands, continues its expansion with the launch of its first exclusive store in Bihar, located in Sasaram. This milestone strengthens Cellecor’s commitment to making advanced technology more accessible to consumers across the country.
The Sasaram outlet marks the brand’s sixth exclusive store, following successful launches in Bhopal, Andaman and Nicobar Islands, Leh Ladakh, Delhi, and Mizoram. Each of these stores is designed to provide an immersive shopping experience, showcasing Cellecor’s extensive range of smart gadgets, electronics, and home & kitchen appliances.
Bihar’s appliance market currently accounts for approximately 3% of the national market, with an estimated value of USD 2.33 billion. With the state's projected population reaching 13.43 crores in 2025, the demand for high-quality consumer electronics and appliances is on the rise. The launch of Cellecor’s exclusive store in Sasaram marks a significant step toward tapping into this growing market and catering to the evolving needs of Bihar’s consumers.
The expansion of Cellecor’s exclusive stores plays a crucial role in enhancing brand visibility, deepening customer engagement, and creating a strong offline presence. These outlets allow customers to experience the latest products firsthand, receive expert guidance, and enjoy seamless after-sales support. By establishing dedicated retail spaces, Cellecor strengthens its direct connection with consumers, builds trust, and ensures a superior shopping experience.
With its strong presence in retail chains and a rapidly growing distribution network, Cellecor is focused on expanding its footprint in key markets. The opening of the Bihar store reflects the brand’s commitment to providing high-quality, innovative products under one roof.
As Cellecor continues its nationwide expansion, the exclusive stores will further accelerate brand growth by driving customer loyalty, reinforcing market leadership, and delivering reliability, performance, and accessibility in consumer electronics.
