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EasyBuy, India’s leading value fashion brand from the Landmark Group, has unveiled its newest and most expansive store in JP Nagar — a vibrant locality in South Bengaluru. Located at a strategic and convenient spot, the brand-new G+1 format store spans 12,000 sq. ft. and delivers a bold, modern retail experience packed with fresh, trendy, and pocket-friendly fashion for men, women, and kids — starting at just ₹199.
This launch marks a key milestone in EasyBuy’s growth, becoming the 31st store in Karnataka and the 11th in Bengaluru, further strengthening the brand’s footprint across the region.
Karan Mehta, CEO of EasyBuy, shared his thoughts on the brand’s expansion: “EasyBuy is committed to providing contemporary and aspirational fashion at affordable prices at prominent locations nationwide. Our new stores are designed to offer a contemporary experience while staying true to our value-first promise. With fresh styles, curated edits, and a seamless layout, we’re creating everyday fashion destinations that resonate with today’s youth.”
The JP Nagar store features EasyBuy’s latest seasonal drop — including casualwear, glam edits, and wardrobe essentials — with new styles hitting the floor every fortnight. The store layout is built for ease and discovery, helping shoppers explore and express their style effortlessly.
Launched in 2014 by the Landmark Group — the name behind retail powerhouses like Lifestyle and Max — EasyBuy has rapidly emerged as one of India’s top value fashion destinations. With 150+ stores across India, EasyBuy’s latest store formats (ranging between 8,000–12,000 sq. ft.) are designed with a clean, minimalistic layout that elevates the shopping experience. Locally manufactured collections, trend-driven designs, and pocket-friendly pricing come together to deliver great fashion without compromise.
From everyday essentials to fashion-forward fits, EasyBuy helps Gen Z India dress their vibe - with confidence and ease.
