Vilas Pawar has been promoted from CEO, Franchise Business, Lemon Tree Hotels to lead the company as CEO of Managed & Franchise Business in its next phase of growth and development. With his extensive experience in Hospitality industry, Pawar brings a wealth of knowledge and leadership to the role.
Pawar lead the franchise division with a focus on strategic planning, business development, and ensuring the seamless operation of Lemon Tree Hotels' franchise ventures.
With a keen eye for market trends and a deep understanding of the hospitality landscape, Vilas played a vital role in expanding Lemon Tree Hotels' footprint through franchise partnerships
Under his guidance, Lemon Tree Hotels continues to thrive as a leading player in the hospitality sector, offering unparalleled guest experiences and upholding the brand's reputation for quality and customer satisfaction. Vilas Pawar's dedication to driving growth and his vision for the future contribute significantly to the success of Lemon Tree Hotels' business.
Lemon Tree Hotels Limited (LTHL) is one of the largest hotel chains in India, and owns/leases/operates/franchises hotels across the upscale, upper-midscale, midscale and economy segments. LTHL delivers differentiated yet superior service offerings, with a compelling value proposition. The group offers seven brands to meet guests’ needs across all levels, viz. Aurika Hotels & Resorts, Lemon Tree Premier, Lemon Tree Hotels, Red Fox Hotels by Lemon Tree Hotels, Keys Prima by Lemon Tree Hotels, Keys Select by Lemon Tree Hotels and Keys Lite by Lemon Tree Hotels.
LTHL opened its first hotel with 49 rooms in May 2004 and now the company has a portfolio of 160+ hotels in India and internationally. Lemon Tree Hotels are located across metro regions, including the NCR, Mumbai, Kolkata, Bengaluru, Hyderabad and Chennai, as well as numerous tier I, II and III cities such as Pune, Ahmedabad, Chandigarh, Jaipur, Indore, Aurangabad, Udaipur, Vishakhapatnam, Kochi, Ludhiana, Thiruvananthapuram, Vijayawada etc. The company expanded internationally with hotels opening in Dubai in December 2019 and in Bhutan in February 2020.