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- Levi’s debuts its first store in Dhaka
Levi's®, the iconic denim lifestyle brand, proudly announces the grand opening of its inaugural store in Dhaka, Bangladesh. Nestled in the vibrant hub of Banani Road, this Levi's® outlet promises a premium brand experience and unparalleled shopping journey. With a curated selection tailored to local tastes, the store offers an array of products that resonate with the discerning Bangladeshi consumer.
This expansion marks a significant stride for Levi's® in the Asian market, aligning with its strategic vision to establish a presence in key locales across Bangladesh, including Chittagong. Partnering with DBL Group, renowned as one of the country's premier conglomerates, Levi's® looks forward to delivering its signature style and quality to the fashion-forward populace of Bangladesh.
Amisha Jain, MD & SVP, Levi’s Strauss mentions it on a LinkedIn post “This expansion is pivotal as it underscores our commitment to our direct-to-consumer strategy and taps into the market opportunity in the country that’s driven by rapid urbanization and a thriving consumer base.”
She adds, “Situated in the bustling area of Banani Road, the store spans 2270 square feet and showcases Levi’s® signature apparel and accessories, offering the latest range of fits for both men and women, including an array of iconic 501® jeans.”