Puma on an expansion spree

Sportswear brand Puma has opened a new store in Pune’s Amanora Mall to strenthen its brick-and-mortar presence in Maharashtra. The leading multinational sportswear brand Puma has opened a total of 75 retail outlets across India in 2023.The expansion encompasses more than 2 lakh sq. ft. of retail space spread across several cities including Bengaluru, Ahmedabad, Chennai, Kochi, Guwahati, Surat, Dehradun, Jaipur and Indore, among others.

“2023 was a year of unprecedented growth and resilience for Puma India. We opened gates to 75 stores nationwide; our dedication to excellence propelled us to stay ahead of the game,” said Abhijith R, Business Development Manager (South India) at Puma India in a LinkedIn post.

As per Social media post. “We all have heard of the old saying – ‘When the going gets tough the tough gets going’ and we at Puma India completely slayed this in 2023. Dodging tough times the CAT leaped and launched a whopping 75 stores across India,” said Vishal Gupta, executive director – retail at Puma India.

Puma entered the Indian market in 2006 and as of 9 August 2023 operated over 582 stores in the country.

Founded in 1948 by Rudolf Dassler, Puma is a multinational corporation that designs and manufactures athletic and casual footwear, apparel and accessories. The German-based group owns the brands Puma, Cobra Golf, and stichd, distributing its products in more than 120 countries and employing over 20,000 people worldwide.