Swiggy, an online food delivery platform, has partnered with SwopStore, a customer acquisition platform. This collaboration is expected to drive growth in Swiggy’s sales, leveraging SwopStore’s innovative approach to customer engagement and retention.
SwopStore, claims to revolutionising how brands interact with customers by utilising advanced technology and strategic insights to boost engagement and conversion rates. The platform’s distinctive approach has led to an average customer retention rate of 8%, four times higher than the industry norm, claimed the company. Given Swiggy’s vast user base of 14.2 million monthly active users, SwopStore’s high retention rates are poised to amplify Swiggy’s sales and customer growth.
“Our mission is to diversify our client base and explore new sectors such as food delivery, creating a robust ecosystem for businesses across industries. This partnership with Swiggy will enable us to build a highly engaged and loyal customer base for them, driving substantial growth. We are enthusiastic about the potential of this collaboration and are eager to expand our reach even further,” said Ayush Gupta, Chief Executive Officer of SwopStore.
SwopStore’s ability to harness customer insights and deliver customised marketing strategies positions brands for success in the competitive online market. Through this partnership, both Swiggy and SwopStore are set to redefine benchmarks in customer acquisition and sales performance.
Over the past year, SwopStore claimed that it has helped more than 200 online businesses achieve remarkable growth, including renowned brands such as The Man Company, Bombay Shaving Company, Perfora, Snitch, Plix Life, Enamor, Hindustan Unilever, Earth Rhythm, Godrej, and Lenskart’s John Jacobs.