Tyaani by Karan Johar Launches First Pune Store

Crafted specifically for the contemporary Indian woman, Tyaani, an exquisite jewellery brand founded by Indian filmmaker Karan Johar, unveils its latest store in Pune. Located in Kalyan Nagar, the newly launched store offers over 2,000 designs across categories such as necklaces, earrings, bangles, rings, maangtikas, and other accessories.

The launch event featured celebrity designer Maheep Kapoor, who also created Tyaani’s new festive collection, Inaayt. The event included personalized styling sessions, allowing guests to explore pieces that suited their own styles. Attendees also had the chance to meet Kapoor and learn about the inspiration behind Tyaani’s designs, the release added.

The 52-year-old filmmaker founded Tyaani in May 2022, with the launch of its first offline store in Borivali, Mumbai. Currently, the brand operates seven outlets across Mumbai, Bengaluru, Hyderabad, New Delhi, Chandigarh, and Pune.

Tyaani’s direct-to-consumer (D2C) website showcases actresses such as Janhvi Kapoor, Shanaya Kapoor, Madhuri Dixit Nene, Juhi Chawla, and Kriti Sanon modeling for the brand’s latest collections.