Zudio expands in Madhya Pradesh, opens store in Jabalpur

Zudio, a trendy fashion brand that offers affordable and stylish clothing for the youth and young adults, has opened its new store in Jabalpur in Madhya Pradesh. The announcement regarding same was made on social media site LinkedIn. This is Zudio’s first store in Jabalpur.

With more than 460 studios, Zudio has a strong presence across the country, reaching a huge customer base. Zudio came into being in 2016 and over the years, it has positioned itself as home of affordable fashion, offering stylish and trendy collections suited for the fashion-forward individual.

The brand started franchising in 2017 and has based itself on the FOCO business model which is the Franchisee Owned and Company Operated model. The expected ROI is about 12% IRR and the payback period is about 3-4 years.

Zudio has already launched approximately 100 exclusive brand outlets in FY2024 and intends to continue expanding its retail presence in the coming months. As per industry reports, Zudio aims to capitalize on the increasing demand for affordable clothing and will be opening 150 to 200 new stores by the end of the fiscal year 2025. With this, the Zudio store count could be anywhere in the range of 650-700 strong by the end of FY 2025.