Brand Licensing And Character Licensing
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Beny Sachdeva Jun 10, 2024 - 2 min read Hello Kitty, one of the world’s most iconic Japanese brands, celebrates the 50th anniversary in 2024.The brand has become one of the most beloved and an undisputed pop icon in the world. As part of the celebrations, parent company Sanrio has an array of grand plans for the Indian market. With Hello Kitty being the ...