Trends

Trends

Two-Thirds of Retail Store Associates Believe They Can Provide Better Customer Service with Tablets: Zebra Survey

Opportunity India Desk Jan 30, 2019 - 2 min read

Zebra Technologies Corporation, an innovator at the edge of the enterprise with solutions and partners that enable businesses to gain a performance edge, has revealed the results of its 11th annual Global Shopper Study, analyzing the attitudes, opinions, and expectations of shoppers, retail associates and retail decision makers. The results show that two-thirds (66 percent) of surveyed associates believe ...

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The Franchising World Magazine Celebrates its 20th-anniversary and Features Top 100 Franchise Brands of 2018

Opportunity India Desk Dec 13, 2018 - 2 min read

TFW is #1 magazine on franchising offering the latest news, trends and industry insights about franchising. Franchise India will celebrate 20th-anniversary of TFW by releasing its Thickest and Most Powerful Issue ever. This edition is the product of 20 years of journalistic effort, to bring franchise fraternity closer to investors through the path of business ...

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Almost 50% of India's IT professionals quit before completing a new course: Edureka’s report

Opportunity India Desk Nov 01, 2018 - 1 min read

A learner behaviour study by Edureka, a global e-learning company, has claimed that more than 50% of e-learners drop out before completing the course. The report goes on to show that although upskilling has gathered importance due to the decreasing lifespan of technical skills, low course completion rates continue to plague the e-learning industry. The ...

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Victoria's Secret and its Pink franchise begin to decline

Opportunity India Desk Sep 11, 2018 - 1 min read

According to analysts, Victoria's Secret and its Pink branch, owned by L Brands, is starting to decline. The August sales of Victoria's Secret's same-store dropped by 5% compared to the previous year. Randal Konik, who led a team of analysts, has warned that Victoria's Secret was taking a scary step in promoting its "buy 2 ...

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SAP conducts survey on Indian e-commerce companies

Opportunity India Desk Aug 28, 2018 - 2 min read

According to research from SAP, more than half of Indian shoppers ditch their online shopping carts sometimes or all the time. The SAP Consumer Propensity Study found that shoppers use online shopping carts to compare prices of similar products with no intention to purchase (45%). They also stop short of clicking ‘purchase’ as they are ...

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India Inc. voices confidence in domestic job market: Michael Page India

Opportunity India Desk Aug 23, 2018 - 1 min read

According to Michael Page India’s Job Applicant Confidence Index Q2 2018, India Inc. has voiced their confidence in the domestic job market. The study recorded and analysed the responses of 660 professionals, across industries, regions and job positions. The survey noted a general increase in the confidence levels when compared to the same period last ...

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Artemis Hospitals and WATConsult Launch a Organ Donation Campaign

Opportunity India Desk Aug 13, 2018 - 2 min read

Artemis Hospitals and WATConsult, the digital and social media agency from Dentsu Aegis Network India launched #GetSecondLife, on the occasion of ‘World Organ Donor Day’, 13th of August. #GetSecondLife portrays ‘organ donation’ as an act of not just giving a new life to the recipient but also a second life to the donors. It attempts ...

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Amul offers business model for entrepreneurs to earn Rs 5-10L monthly

Opportunity India Desk Jul 25, 2018 - 2 min read

The country’s leading dairy brand, Amul is helping individuals with a penchant for entrepreneurship to establish their own business by offering franchises to them at the cost of some investment. Outlining the model, Amul in its release said, "Anyone with a very small capital base and good business acumen can become our franchisee. It requires ...

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MyGlamm To Donate Up To Rs 1 Crore With The #TurnOnYoureyes Movement With Lisa Haydon

Opportunity India Desk Jun 18, 2018 - 2 min read

MyGlamm & Lisa Haydon have launched a campaign urging Indian women to end eve-teasing by communicating their confidence by Turning On Their Eyes. This campaign urges women to stand their ground, glaring back every time they receive an unwanted stare from a man. The #TurnOnYourEyes Campaign is pioneered for the purpose of women’s safety, and ...

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How will McDonald’s new campaign help India partners grow sales

Opportunity India Desk Sep 29, 2017 - 2 min read

McDonald's is mulling over extending its All-Day Breakfast campaign in the United States to Indian cities as well. The brand hopes corporate clients, in particular, will subscribe to the idea of eating out-of-home breakfast. "McDonald's is keen to build out-of-home breakfast as a category in India and at this point evaluating the possibility of ...

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