Trends

Trends

Key Factors Affecting the Changing Franchising Trends

Opportunity India Desk Jul 25, 2018 - 2 min read

It is a well-known fact that franchising is the best option for the expansion of a brand. Why? Because of its most positive aspects: A fixed set of rules and principles which reduces the risk of trial and error for a first-time franchisee. A low chance of failure because of ...

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3 Higher Education Marketing Predictions For 2018

Opportunity India Desk Jul 24, 2018 - 2 min read

In the last few years, educators are focusing more on their marketing strategy to attract prospective audiences, growing their business. Education marketing is necessary as it makes a brand visible among the competitions, engaging, and increasing their credibility. The higher education world is continuously evolving, revamping their marketing strategy. It’s easy to start a business, ...

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How Franchise Business Can Beat Economic Recession

Opportunity India Desk Jul 24, 2018 - 3 min read

Everyone knows that the economic recession is a time that every businessman would want to avoid. It hits the rhythm of your business and can eat into your profits as well. Nick Strong at the Select Your Franchise shares, “a slowing down economy does reduce the customer’s confidence but this does not necessarily ...

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Observing Different Dimensions of Franchising

Opportunity India Desk Jul 19, 2018 - 2 min read

Franchising as we can see is a multi-dimensional structure. Chris Myers, author of “The Enlightened Franchisee” writes, “I’ve been amazed at how little people actually know about this corner of the franchising industry. They often go into the discovery process without knowing the lay of the land, and tend to encounter ...

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3 Ways to Grow your Franchise Business Fast

Opportunity India Desk Jul 16, 2018 - 2 min read

Franchising business is very interdependent business, where the success of the franchisee will directly affect the success of the franchisor and the failure of franchisor will reflect on the franchisee’s business. Steve Olson, the publisher of Franchise Update, says, "The relationship is very co-dependent. The franchisor can only succeed if the ...

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First-time Franchisees’ Expectations From the Franchisor

Opportunity India Desk Jul 11, 2018 - 3 min read

Most franchisees are first-time businessmen, which is why they are not aware of the tricks and hacks of running a franchisee unit. According to survey reports, "A spurt of first-time entrepreneurs is driving the growth of the franchise industry in India, which is pegged to touch around USD 150 billion in ...

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Why Should A Brand Open Its Franchisee in Small Cities?

Opportunity India Desk Jul 09, 2018 - 2 min read

Post demonetization, trauma has started crawling down people’s head and business, and only after this market has seen a visible difference in the market especially coming from tier II and III cities, which were long overlooked by brands. The digital payment giant Paytm has recently said that its 50% user base ...

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These 5 Franchising Trends Are Here To Stay

Opportunity India Desk Jul 09, 2018 - 3 min read

With the way the world economy is growing and evolving, the franchise business is going to have to change as well. Franchise industry in India is today estimated to be at USD 47-48 billion and this number is growing at 30-35 percent year-on-year, according to PTI reports. In order to keep moving ahead ...

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Listening Can Enhance Your Franchisor-Franchisee Relationship

Opportunity India Desk Jul 06, 2018 - 2 min read

Feedbacks are important because they help us grow. Some companies they grow because they take care of suggestions and work on the basis of reviews and feedbacks. A study of 530 work units with productivity data found that teams with managers who received strengths feedback showed 12.5% greater productivity post-intervention than ...

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The 150 Year-Old Enterprise Believes in Franchising

Opportunity India Desk Jul 04, 2018 - 3 min read

The 150-year-old gems and jewelry enterprise, C Krishniah Chetty & Sons (CKC), among the oldest single-ownership Indian companies, believes the franchise is the best model for the growth of a company. According to TechSci Research report “Global Gems and Jewelry Market Forecast and Opportunities, 2020”, the global gems & jewelry market ...

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