Video & Podcast
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Mar 16, 2010Brian Duckett, The Franchise Co., UK, delivers a speech at FI2009 on “Business Opportunities in Franchise Marketing Sector”. He says when we enter a franchise business we need to have two different functions; firstly marketing what you originally do and secondly marketing your franchisee. Afterwards the plan turns to recruit, train, mentor and motivate the ... -
Mar 16, 2010Brian Duckett, The Franchise Co., UK, delivers a speech at FI2009 on “Business Opportunities in Franchise Marketing Sector”. He throws light on how internet has taken over franchise enquiry lead generation. Internet can be used in a number of ways to make your franchise offer look attractive. If one is going to ignore internet for ... -
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