Lohia Auto has launched its new electric vehicle (EV) brand, Youdha, which marks a significant extension of its EV line. With a goal of producing and selling 300,000 units by 2027, the company is doubling down on its commitment to innovation and sustainability. The brand's aggressive growth goal is supported by a ₹200 million investment disclosed earlier.
The Youdha lineup includes L5 electric vehicles, beginning with the E5 Passenger and E5 Cargo variants. The E5 Passenger model is intended for urban and semi-urban commuters who value spaciousness and energy economy. Meanwhile, the E5 Cargo model aspires to address the logistics sector's objectives by providing a sustainable alternative for product transportation. This wide product portfolio positions Youdha to meet the evolving needs of the electric three-wheeler (E3W) industry.
The E5 Passenger variant starts at ₹3.80 lakh ex-showroom and has a 10 kW battery with a stated range of up to 160 km on a single charge. The vehicle was designed for ease and may be fully charged at home in 4-6 hours.
Ayush Lohia, CEO of Youdha, emphasised the company’s dedication to innovation and its broader mission of empowering individuals. “At Lohia Auto, our commitment has always focused on innovation and reliability. For over a decade, we have been delivering mobility solutions with excellence, building a legacy that empowers lives and connects communities,” he said.
Highlighting the symbolic meaning behind the brand name, Lohia added, “With Youdha, we are not just creating electric three-wheelers; we are empowering India’s real warriors. Our mission is to honour those who work tirelessly for their families, achieve their dreams, and move forward with determination. Youdha symbolises strength, resilience, and progress—a brand inspired by leadership and dedicated to creating a sustainable future for all.”
The launch of Youdha demonstrates Lohia Auto's commitment to leading India's EV revolution while promoting sustainable transportation alternatives for a wide range of consumer needs.
